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Clara is quickly becoming an integral part of the startup software stack.
– Daniel Dos Reis, Investment Director at Wamda Capital
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Resources & Insights
Stories, updates and resources


A guide to Founders Agreements
In the excitement and enthusiasm of starting a new business, formalising agreements are often overlooked. Startup founders are often friends or acquaintances, and it is easy to fall into the trap of only discussing roles, responsibilities, ownership structures and other important matters verbally. This can be dangerous.


An essential guide to ESOPs
An ESOP is a way for you to set aside a pool of shares in your startup that you can allocate to various team members (e.g. employees, consultants or advisors – that’s right, it’s not just for employees, notwithstanding the name). The ESOP sets out the rules for granting shares.
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