The days of the humble pen and paper are over. From expanding on that tiny seed of an idea, brainstorms with co-founders and teammates, to impressive pitches and world domination, Clara’s picked the best digital tools to help your startup succeed. Look out for part 2, coming soon, for more must-have tools for your startup.


1. Miro – Best tool for brainstorming and collaborating

Forget sticking post-it notes all over your computer. Instead, try this collaborative platform to host team brainstorms, create flowcharts – and add as many post-it notes to your Miro boards as you need. Categorise your boards by projects to keep ideas organised and browse other users’ templates in the Miroverse for inspiration.


2. Trello – Best tool for prioritising and productivity

Lots of projects in the pipeline? Time to get organised. With Trello, it’s easy to get you and your team’s priorities in order, with list and card-based customisable workflows. Boost productivity with reminders, checklists and comments that make hitting deadlines a breeze. Move product development tasks between lists and follow their progress as your team smashes each goal along the way.


3. Grammarly – Best tool for spell-checking and sense-checking

Ready to pitch your idea? When it comes to that all-important meeting, don’t blow it with a typo. Add Grammarly’s software to your devices to both strengthen your writing and keep mistakes in check. Benefit from a selection of Premium products including Grammarly Business for internal and external comms and Grammarly for Developers, to help your end-users communicate clearly too.


4. Canva – Best tool for getting creative and impressing investors

Stun investors with slick looking presentations, created through this easy-to-use design tool. Whether you need to tidy up your website, put some slides together or get your social media looking savvy, Canva helps get the results you need, and share it with the people you’re keen to impress.


5. Tango – Best tool for answering user’s “how-to” questions

Create step-by-step guides for users to help them get the best out of your product. Tango provides a free extension for your browser, letting you capture whichever journey you need. Simply trim it into a Workflow and add text descriptions and annotation. ready to be shared in a simple ‘how-to’ format, however you communicate with your users (link, download, embed it into a chat and more).


6. Hubspot – Best tool for managing relationships

Now that you’ve got customers, make sure you keep them! Hubspot’s Customer Relationship Management (CRM) platform offers a selection of ‘hubs’ to help you stay connected. Run your inbound marketing strategy, humanise your sales process, offer customer service, manage your online content and curate customer data, plus a range of other integrations and extensions. A very helpful all-rounder!


7. Xero – Best tool for keeping track of finances

Keep track of your funds with an accounting tool such as Xero or Quickbooks and impress investors and shareholders by staying on top of your finances. Designed with small and growing businesses in mind, these tools help you manage your finances from one place by syncing with your bank and other apps. Plus, having a dedicated place to keep your expense receipts stored helps you make sure you don’t lose out on any tax entitlements.

Don’t forget:

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